PROGRAMM:
Moderators: Ihor Kriachok, Director of the Morion company
Moderators: Serhii Orlyk, Pharmaceutical market expert
Moderators: Volodymyr Ihnatov, Executive director of the association of international pharmaceutical manufacturers, AIPM UKRAINE
Moderators: Viktoriia Spivak, MARKETING AND SALES DIRECTOR OF "MDM", UKRAINE
8:30–9:15 registration of participants, morning coffee break
Economy, Market, Politics
State and Pharmaceutical Market
9:15–9:30 Introduction to Farmbudget-2022. Questions and answers…
9:30–10:00 Health care system and Pharma. Medical budget-2022. Budget Resolution
Oleksandr Komarida, Deputy Minister Of Health Of Ukraine
Ivan Zadvornyi, Officer-in-charge of the Director General of the Pharmaceutical Directorate of the Ministry Of Health Of Ukraine
10:00–10:30 COVIDIad 2021-2022
Leonid Hulianytskyi, Doctor of technical sciences, professor, V. M. Glushkov Institute of Cybernetics, the National Academy of Sciences of UKRAINE
10:30–11:00 Pharmaceutical market of Ukraine 2021–2022. Analytics. Trends
Serhii Ishchenko, Director of Proxima Research company, Ukraine
11:00–11:20 Funding system of medicinal treatment in health centers drug reimbursement 2021-2022
Tetiana Boiko, Deputy Director of the National Health Service of Ukraine
Natalia Gnatyuk, Chief Specialist of the Department for Monitoring Population Needs of the Analytical Directorate of the Department for Ordering Medical Services and Medicines of the National Health Service of Ukraine
11:20–11:35 Public procurement of medical products 2021-2022
Yulia Ivakhnenko, Deputy General Director of the State Enterprise "Medical Procurement of Ukraine"
11:35–12:05 Coffee-break
Finance and economics vector
12:05–12:35 World macroeconomic situation 2020-2021. Analysis. Forecast 2022. Investment opportunities for the pharmaceutical business
Serhii Fursa, (online) Investment Banker, Security Sale Specialist, Dragon Capital, Ukraine
Kostiantyn Mahaletsky, (online) Partner of HORIZON CAPITAL
Denys Holubchykov, Chief Representative of Johnson And Johnson office in UKRAINE
Dmytro Gaidash, (online) Business Unit Director & Director of External Relations "MSD UKRAINE"
Vyacheslav Lokshin, (online) President of the Association of International Pharmaceutical Manufacturers AIPM, Kazakhstan
12:35–12:55 Прикладная футурология переломного периода
Андрей Длигач, генеральный директор, управляющий партнер Международной группы компаний ADVANTER GROUP
Regulatory vector
12:55–14:00 Strategic plan for changes PHARMA-2022. New version of the law on medicines in Ukraine. Decree of President of Ukraine on medicines. Development of E-Health in the world and in Ukraine
Dmytro Aleshko, Partner at Legal Alliance Law Firm
Mykolai Orlov, partner of the law firm "OMP"
Dmytro Lurie, Manager of the European Business Association Health Committee, Ukraine
Volodymyr Rudenko, Director Of The Pharmacy Professional Association Of Ukraine (Ppau)
Tatiana Kotlyar, Executive Director of the PharmaUkraine Association
Pavlo Kharchyk, President of the Association "Operators of the market of medical products"
Borys Labensky, Director of "STADA Ukraine"
Susanna Khalilova, (online) Commercial Director of "Sopharma"
Oleksandr Yemets, Officer-in-charge of director of se "ezdorovya"
Islam Said, (online) General Director of Nobel Ukraine
Oksana Ostapko, Deputy Director for Legal Affairs, StarLightMedia
Vadim Terentyuk, Head of the Project Management Department of the State Enterprise "Electronic Health"
14:00–15:00 Lunch
Virus, Pharma, Human
Post-COVID story of PHARMarket
15:00–15:30 Market of medical products in Europe: current economic situation
Hzhehozh Ornovsky, International expert of the pharmaceutical market
15:30–15:45 PHARMA and COVID: mutual influence
Viktor Dmytriiev, (online) Director General Of The Association Of Russian Pharmaceutical Manufacturers, Russia
15:45–16:05 The «Corona» and we: Myths, Fears, and Expectations of Doctors and Patients — Study Results, August 2021.
Tetiana Zholudenko, Executive Director of MDM
New people - new problems
Personnel for Medicine and Pharmaceuticals
16:05–16:25 АAnalytics of the personnel market in medicine and pharma
Andryi Anuchyn, Director Of The Agency "Pharmapersonal"
16:25–16:50 Expert bureau's opinion: Shortage of human resources sources in medicine and pharma
Natalia Zaho, Sales Development Director In DILA medical laboratory
Yevhen Lavrenko, SFE-Manager Of Medical Laboratory "CASES"
16:50–17:10 External service and internal resources
Inna Sorochynska, Head of department of SFE and BIUkraine&CIS, «ACINO»
17:10–17:30 Tools for effective management of multichannel Field Force
Vadym Yancharuk, Project manager «CRM & BI» in company «Proxima Research International»
17:30–18:00 Pharmacy personnel. Such a movie Questions and answers…
18:00–20:00 Standing banquet
9th of September, day two
Trends in drug promotion channels
10:00–10:15 Promotional trends. Questions and answers…
10:15–10:45 Pharmaceutical promotion in promotion channels
Olena Zubko, Project manager «PromoTest» и «RXTest» of the company "Proxima Research"
10:45–11:45 Expert bureau's opinion: reasonable distance of live visit
Viktoryia Spivak, Director of marketing and sales of the company «МDМ»
Heorhyi Vyktorov, (online) Head of the Health Protection Committee, European Business Association (EBA), Head of Representative Office of Abbott Laboratories, Ukraine
Vytalyi Hordyenko, Head of Representative Office of Abbwy Biopharmaceuticals Ukraine, Chairman of the Board of Directors of the APRAD Association
Serhei Horyshchak, Director of the Children's Public Health Center №6 in Odessa
Vytalyi Bereznytskyi, Managing partner of the clinic «Garvis»
Volodymyr Kvashuk, Commercial Director of the company "Fito-Pharm"
Iryna Pashketnyk, Digital Manager of the Farmak company
Andrei Stohnyi, Regional Director of the Santen company in Ukraine, Belarus, the countries of the Caucasus and Central Asia
11:45–12:15 What was Pharma doing in digital in 2021? Study
Anton Voroniuk, CEO WebPromoExperts
12:15–12:45 Pharmaceutical Promotion Channels: Impact on Sales Today and Brand Growth Tomorrow
Maryna Kostromyna, (online) Director of Media and Internet Research Division in KantarTNS, Ukraine
12:45–13:15 Small tips for a big success
Aleksandr Horokhovskyi, СЕO of communication group of dentsu Ukraine
Oksana Stekhyna, Chief Business Development Officer, dentsu Ukraine
Volodymyr Fryziuk, New Business Director, dentsu Ukraine
Olha Tarasova, Research & Insights Director, Carat Ukraine
Oleksandr Shkura, Chief Technology Officer, dentsu Ukraine
13:15–13:45 Eternally effective television
Serhei Smelianskyi, Director General «Ocean Media Plus»
Anatolyi Pokrovskyi, Director General «Star Light Brand Content»
13:45–14:00 Consumer trends
Natalia Skydalenko, Senior RS Executive Retail Services Department NielsenIQ
14:00–14:45 Lunch
The world is a big pharmacy
14:45–15:05 What's on the networks? Pearls from the Forum PHARMACIES OF THE WORLD-2021, June 3-4, 2021 Opinions, questions and answers ...
Video previews
15:05–16:35 Problem discussion: a look into the future over the top of the pharmacy chain Pharmacy online trade
Oleksandr Sukhodolskyi, Director for strategic development of the company "BaDM"
Oleh Nykulyshyn, General Director of the Pharmacy Chain «D.S.»
Yulyia Spalvysh, General Director of Business Center Pharmacia, pharmacy chain Pharmacy of Hormonal Products
Ihor Ohordniichuk, OMP law firm PARTNER
Volodymyr Telyavskyi, Director of the "Kyiv Vitamin Plant"
Vladislav Malinin, General Director of "Fitofarm"
Olha Tymoshenko, (online) General Director of "Med-Service Group"
Anton Avrynskyi, founder and head of the drug search and delivery service Liki24.com
Natalia Kalinska, ASNOVA Project Manager
16:35–18:00 Cocktail
The conference-workshop "Pharmbudget" is an incredible event in an emergency situation for the leaders and managers of all departments of pharmaceutical companies, involved in the processes of preparing and implementation of budget. “Pharmbudget” is an important annual event, which brings together the executives from producers, distributors and pharmacy chains. The main benefit of participating in the conference is to receive up-to-date business information for adjusting the implementation of budgets for the current year and planning budgets for the next year, considering promising trends and market development experience.
The conference has firmly recommended itself as a specialized professional event for the pharmaceutical business, and has been attracting more and more participants for 15 years. Starting from 2020, the conference has gained an international scale, involving experts of the pharmaceutical market from Ukraine, Russia, Kazakhstan, Bilorus and Uzbekistan. This is a high-level international conference dedicated to the analysis of the economic situation, as well as discussion of the forecasts and trends in the development of the pharmaceutical sector in the region. Traditionally for the conference participants: the best experts in the pharmaceutical market, real practical cases, interactive participation and discussion of the most important issues, innovations in the organization of the conference, a unique style of communication, collective online expertise - everything you need to meet the challenges of the time.
KEY TOPICS AND FORUM PARTICIPANTS
Main Topics:
CONFERENCE PARTICIPANTS ARE TOP MANAGERS AND LEADING SPECIALISTS OF:
DIRECTOR GENERAL, MANAGING PARTNER OF THE ADVANTER GROUP, INTERNATIONAL GROUP OF COMPANIES
DOCTOR OF TECHNICAL SCIENCES, PROFESSOR, V. M. Glushkov Institute of Cybernetics, the National Academy of Sciences of UKRAINE
INVESTMENT BANKER, SECURITY SALE SPECIALIST, DRAGON CAPITAL, UKRAINE
CHIEF REPRESENTATIVE JOHNSON AND JOHNSON OFFICE IN UKRAINE
PARTNER OF LEGAL ALLIANCE
DIRECTOR OF THE PHARMACY PROFESSIONAL ASSOCIATION OF UKRAINE (PPAU)
EXECUTIVE DIRECTOR OF PHARMAUKRAINE ASSOCIATION
PRESIDENT OF THE ASSOCIATION OF MEDICAL PRODUCTS MARKET OPERATORS
OFFICER-IN-CHARGE OF DIRECTOR OF SE "EZDOROVYA"
GENERAL DIRECTOR OF NOBEL UKRAINE
DIRECTOR OF PROXIMA RESEARCH COMPANY, UKRAINE
INTERNATIONAL PHARMACY EXPERT
PROJECT MANAGER OF "PROMOTEST" AND "RXTEST", PROXIMA RESEARCH
PROMIM RESEARCH INTERNATIONAL CRM & BI PROJECT MANAGER
MARKETING AND SALES DIRECTOR OF "MDM", UKRAINE
CHAIRMAN OF THE HEALTH COMMITTEE, EUROPEAN BUSINESS ASSOCIATION (EVA),CHIEF REPRESENTATIVE OF ABBOTT LABORATORIES, UKRAINE
CHIEF REPRESENTATIVE OF ABBVIE BIOPHARMACEUTICALS UKRAINE, CHAIRMAN OF THE BOARD OF DIRECTORS OF APRAD ASSOCIATION
PRESIDENT OF THE UKRAINIAN ASSOCIATION OF FAMILY MEDICINE, UKRAINE
DIRECTOR OF GARVIS CLINIC, KPI-OR
DIRECTOR OF THE MEDIA AND INTERNET RESEARCH DEPARTMENT KANTAR TNS, UKRAINE
CEO OF THE AEGIS MEDIA / GMG COMMUNICATION GROUP
CEO WEBPROMOEXPERTS
DIRECTOR OF PHARMAPERSONAL AGENCY, UKRAINE
DEPUTY MINISTER OF HEALTH OF UKRAINE
PHARMACEUTICAL MARKET EXPERT
HORIZON CAPITAL PARTNERS
OFFICER-IN-CHARGEOF THE DIRECTOR GENERAL OF THE PHARMACEUTICAL DIRECTORATE OF THE MINISTRY OF HEALTH OF UKRAINE
DEPUTY DIRECTOR OF THE NATIONAL HEALTH SERVICE OF UKRAINE
GENERAL DIRECTOR OF SE "MEDICAL PROCUREMENT OF UKRAINE"
OMP PARTNER
MANAGER OF THE EUROPEAN BUSINESS ASSOCIATION HEALTH COMMITTEE, UKRAINE
REGIONAL DIRECTOR OF SANTEN IN UKRAINE, BELARUS, CAUCASUS AND CENTRAL ASIA
ASNOVA PROJECT MANAGER
EXECUTIVE DIRECTOR OF THE ASSOCIATION OF INTERNATIONAL PHARMACEUTICAL MANUFACTURERS, AIPM UKRAINE
CHIEF COMMERCIAL OFFICER PROXIMA RESEARCH INTERNATIONAL
FITOPHARM COMMERCIAL DIRECTOR
EXECUTIVE DIRECTOR OF MDM
GENERAL MANAGER ADRIATIC’S & BALTIC’S, IQVIA
DIRECTOR FOR STRATEGIC DEVELOPMENT OF BADM
GENERAL DIRECTOR OF THE BUSINESS CENTER PHARMACY COMPANY, PHARMACY NETWORK "PHARMACY OF HORMONAL DRUGS"
GENERAL DIRECTOR OF PHARMACY NETWORK "D.S."
DIRECTOR GENERAL OF THE ASSOCIATION OF RUSSIAN PHARMACEUTICAL MANUFACTURERS, RUSSIA
PRESIDENT OF THE ASSOCIATION OF INTERNATIONAL PHARMACEUTICAL MANUFACTURERS AIPM, KAZAKHSTAN
DILA MEDICAL LABORATORY
SFE-MANAGER OF MEDICAL LABORATORY "CASES"
HEAD OF SFE AND BI DEPARTMENT, ACINO
DIRECTOR OF KYIV VITAMIN PLANT
Managing Director Ukraine - STADA Group
commercial director of "Sopharma"
CEO and founder of Liki24.com
General Director of Fitofarm
CEO of Ocean Media Plus
CEO of StarLight Brand Content
Business Unit Director & Director of External Relations "MSD UKRAINE"
СEO, dentsu Ukraine
Chief Business Development Officer, dentsu Ukraine
Insights Lead, Carat Ukraine
Chief Technology Officer, dentsu Ukraine
New Business Director, dentsu Ukraine
9
STATE AND REGULATORY BODIES
50
INTERNATIONAL COMPANIES- MANUFACTURERS OF MEDICINAL PRODUCT
125
UKRAINIAN COMPANIES- MANUFACTURERS OF MEDICINAL PRODUCT
21
DISTRIBUTOR COMPANIES, PHARMACIES AND PHARMACY CHAINS
6
SPECIALIZED ASSOCIATIONS AND PUBLIC ORGANIZATIONS
39
RESEARCH, CONSULTING AND SERVICE ENTERPRISES
2
TRADE PRESS
252
TOTAL NUMBER OF PARTICIPANTS
580 USD
REGISTRATION FEE
FOR ONE PARTICIPANT
offline
video of the event
presentation materials
Price is given without VAT
410 USD
REGISTRATION FEE
FOR ONE PARTICIPANT
online
video of the event
presentation materials
Price is given without VAT